Product Marketing
{
"type": "奢华洗发水广告海报",
"aspect_ratio": "4:5 竖版",
"style": "高端美容编辑宣传风格，戏剧性的黑色摄影棚灯光，光泽感商业产品摄影，高级沙龙美学，锐利对比，反光高光，黑金配色",
"brand": "{argument name=\"brand name\" default=\"TRESemmé\"}",
"product": {
"category": "洗发水瓶",
"line": "{argument name=\"product line\" default=\"KERATIN SMOOTH\"}",
"bottle": "高光泽黑色圆柱形洗发水瓶，配黑色瓶盖，金白色标签，放置在右下角前景的黑色反光表面上",
"label_text": [
"TRESemmé",
"USED BY PROFESSIONALS",
"KERATIN SMOOTH",
"SALON SMOOTH SHAMPOO",
"WITH KERATIN & ARGAN OIL",
"UP TO 72H FRIZZ CONTROL",
"PROFESSIONAL QUALITY",
"185 ml"
]
},
"main_subject": {
"description": "身着定制黑色西装外套的时尚模特，可见上半身，面向前方，头部略微倾斜，面部被肤色方形遮挡块遮住，长而极具光泽的秀发从右向左戏剧性地横跨整个画面",
"hair_color": "{argument name=\"hair color\" default=\"jet black\"}",
"hair_texture": "丝滑直发，具有镜面般的沙龙光泽，像丝带一样呈厚重波浪状流动，捕捉明亮的白色高光"
},
"layout": {
"headline": {
"position": "左上及左中",
"text": "{argument name=\"headline text\" default=\"PRO CONTROL.\"}",
"typography": "超大紧凑型高定衬线字体，白色，PRO 在上 CONTROL 在下，占据海报近一半高度"
},
"brand_line": {
"position": "标题下方左侧",
"text": [
"TRESemmé",
"KERATIN SMOOTH"
],
"style": "白色品牌名配金色产品系列名"
},
"background_word_columns": {
"count": 2,
"positions": [
"模特身后最右侧",
"秀发后方左下角"
],
"repeated_words": [
"SMOOTH",
"CONTROL",
"SALON",
"SHINE",
"KERATIN",
"PROFESSIONAL"
],
"style": "超大深炭灰色大写紧凑字体，低对比度，用作纹理"
},
"benefit_bar": {
"position": "底部左侧，行动号召上方",
"count": 4,
"items": [
{
"label": "72H FRIZZ CONTROL",
"icon": "带勾号的盾牌"
},
{
"label": "KERATIN SMOOTH",
"icon": "水滴"
},
{
"label": "SALON SHINE",
"icon": "闪光"
},
{
"label": "HEAT PROTECTION",
"icon": "温度计"
}
],
"style": "纤细圆角黑色矩形框，配金色分割线和白色线条图标"
},
"call_to_action": {
"position": "左下角",
"headline": "探索专业顺滑体验",
"button_text": "{argument name=\"button text\" default=\"SHOP NOW\"}",
"button_style": "白色矩形按钮，配黑色文字和向右箭头",
"availability_text": "线上及线下门店有售，附带小型购物车图标"
},
"footer": {
"position": "底部居中",
"text": [
"www.tresemme.com",
"PROFESSIONAL HAIRCARE - SALON QUALITY"
],
"style": "小型间距白色字体"
}
},
"lighting": "单一强力左上方聚光灯，形成对角线光束，秀发边缘有光泽高光，产品周围有微妙的暖金色反射，深黑色背景",
"composition": "模特和秀发占据中心，标题锚定左侧，产品瓶身突出于右下角，金色发丝状光束环绕瓶底",
"rendering_instructions": "使其看起来像全球知名洗发水品牌的宣传广告，排版清晰易读，产品标签真实，高级美容修图，无杂乱，无额外瓶身，无额外人物"
}Product Marketing
